How to Use Automation to Improve Your Partnerships

Derek HansonUncategorized

Improving your business partnerships through automation. Here we review how to use Infusionsoft to send a personal note over a 8 week period to important business relationships and then repeats the process. Derek Hanson uses a few things to keep it personal and help improve sales for both their business … Read More

Snow Cones and Business Development

Ken CookOptimization, Small BusinessLeave a Comment

Soho Food Park Sign

Not too long ago I took a trip down to Salt Lake City for a conference. The thing I noticed having never been to Salt Lake City previously was the multitude of snow cone shops; they were virtually on every corner, everywhere you went snow cones. We were given a recommendation to a place called the Soho Food Park near the … Read More

Follow-up Creates Fortune

Ken CookCRM, Data-Driven, Small BusinessLeave a Comment

Follow-up clientele marketing

Have you heard of Joe Girard? He’s the world’s greatest salesman, at least according to the Guinness Book of World Records. He Sold 13,001 cars at a Chevrolet dealership between 1963 and 1978. What was the key to his success? Simple: He followed up with his clients. Within a week … Read More

The 13 P’s of Marketing

Ken CookData-Driven, Small Business

Survey any number of business owners about the 5 P’s of marketing and they will tell you, “promotion, promotion, promotion, promotion, promotion.” This mantra is devoid of the standard 5 P’s of marketing which are Product, Price, Position, Placement and Promotion. Some propose others like People, Physical Evidence {aka Packaging}, … Read More

Setting Your Goals for 2017

Ken CookSmall BusinessLeave a Comment

Setting Goals for 2017

“Setting goals is the first step in turning the invisible into the visible.” — Tony Robbins I believe that you have the ability to achieve greatness in 2017! As small business owners, we do this through hard work and a continual drive to succeed for ourselves, our families, and our community. … Read More